A New Era of TV Soundtracks: How Gaga’s Wednesday Song Changes the Game

Lady Gaga’s original song for Wednesday, “The Dead Dance,” signals a new era for television soundtracks. The move represents a shift towards treating series music with the same prestige as major film soundtracks.
Rather than simply licensing existing tracks, Wednesday has commissioned a bespoke anthem from one of the biggest music stars on the planet. Gaga announced the song, which releases September 3, 2025, at a special event in New York.
This approach transforms the soundtrack from a background element into a central part of the show’s identity and marketing. The song becomes an event in itself, drawing in music fans and creating a powerful audio signature for the season.
As streaming services compete for cultural dominance, expect to see more of these high-profile musical collaborations. Lady Gaga and Wednesday are setting a new, game-changing standard.